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Management credibility scorecard

HubSpot (HUBS)

3 quarters tracked (Q4'25 to Q2'26) · latest call August 5, 2026
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87%
Kept of 15 resolved
13
Kept or exceeded
2
Missed
7
Still pending
Share count, 3 yrs/yr · flat

Score History

QuarterCall dateDisclosureFinancial qualityKeptMissed
Q2'26August 5, 20265/123 high, 3 medium, 2 low flags31Call sheet →
Q1'26May 7, 20269/121 high, 3 medium, 3 low flags40Call sheet →
Q4'25February 11, 20268/123 medium, 4 low flags61Call sheet →
Disclosure: the 6-item rubric, each scored 0-2, out of 12. Financial quality: flagged indicators by severity. Kept and missed count the prior-quarter promises scored on that call.

Promise Ledger · All Quarters

MarkedStatusPromise
Q2'26PendingExpect to deliver two points of operating margin expansion in 2026
Full year not yet complete; Q2 non-GAAP operating margin expansion came in at three points year-over-year, ahead of the two-point full-year target set last quarter.
Q2'26PendingFY2026 revenue guidance of $3.7-3.708 billion
Full year not yet complete; guidance was cut to $3.678-3.686 billion this quarter.
Q2'26PendingNet new ARR growth to be in excess of constant currency revenue growth for full year 2026
Full year not yet complete; management reversed the framing this quarter to expect net new ARR below CC revenue growth, a significant downward revision.
Q2'26PendingFY2026 net revenue retention to expand 1-2 points year over year
Full year not yet complete; management revised the expectation down to roughly flat on this call, a cut rather than a confirmed miss.
Q2'26ExceededQ2 non-GAAP EPS of $3.00-3.02
Actual Q2 non-GAAP EPS was $3.26, well above the guided range.
Q2'26ExceededQ2 non-GAAP operating income of $173-174 million, 19% margin
Actual Q2 non-GAAP operating margin was 20%, one point above the guided margin.
Q2'26ExceededQ2 revenue guidance of $897-898 million, up 18% as-reported/16% CC
Actual Q2 revenue grew 20% as-reported and 17% CC, both above the guided growth rates.
Q2'26MissedContinue to expect quarterly net additions in the $9,000 to $10,000 range
Q2 actual net adds were 7,000, explicitly stated by management as below the 9,000-10,000 expectation.
Q1'26DeliveredCredits and core seats as emerging growth levers
Both showing strong adoption, though sales motion disrupted
Q1'26Exceeded20-22% non-GAAP operating margin range for 2027
Now guiding 21% for 2026, ahead of schedule
Q1'26ExceededNet customer additions 9,000-10,000 range
Q1 delivered 10.8K, above target
Q1'26DeliveredLow to mid-single digit ASRPC growth in constant currency
Q1 at +2pts CC, within range
Q1'26PendingNRR expansion of 1-2 points in 2026
Q1 at 103% gives room, but sequential decline concerning
Q1'26PendingNet new ARR growth to outpace constant currency revenue growth for full year 2026
Reaffirmed despite Q1 miss - critical to watch
Q4'25ExceededAI agent adoption gaining traction
Customer Agent +29% to 8K+ customers, Prospecting Agent +56% to 10K+ customers
Q4'25DeliveredMulti-hub adoption momentum continuing
62% of Pro Plus new customers land multi-hub, 40% of base has 4+ hubs
Q4'25PendingCredits consumption will scale as emerging lever
Some usage beyond included credits but still 'early days'-scaling not yet proven
Q4'25DeliveredContinue to see strength upmarket with deals >$5K MRR
Deals >$5K grew 33%, though decelerated from Q3's 35%
Q4'25MissedQ4 revenue $828-830M
Actual appears to be above $830M based on 18.2% YoY growth vs guidance midpoint
Q4'25DeliveredASRPC growth roughly 1 point in Q4
ASRPC up 1 point YoY in constant currency as guided
Q4'25DeliveredNet additions in 9K-10K range for Q4
9,800 net adds in Q4, within guided range
Q4'25DeliveredStep-up in net revenue retention in Q4 for couple point improvement full year
NRR hit 105% in Q4, full year 103.5% vs 101.8% prior-delivered the promised improvement
Each row is a promise from the prior call, scored against the quarter in "Marked". Kept-promise rate counts resolved promises only; pending is excluded.
Promise-kept rate counts resolved promises only (pending excluded).
Scores, kept-promise rates, and flags on this site reflect the author's opinion, applying a stated methodology to statements management made on public earnings calls. Informational and educational purposes only - not investment advice, a recommendation, or an offer to buy or sell any security. Sources believed reliable but not guaranteed; the author may hold positions in the securities discussed.

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