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Management credibility scorecard

Coupang (CPNG)

4 quarters tracked (Q3'25 to Q2'26) · latest call August 4, 2026
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79%
Kept of 14 resolved
11
Kept or exceeded
3
Missed
5
Still pending
Share count, 3 yrs/yr · flat

Score History

QuarterCall dateDisclosureFinancial qualityKeptMissed
Q2'26August 4, 20266/122 high, 2 medium flags00Call sheet →
Q1'26May 5, 202610/123 medium, 3 low flags50Call sheet →
Q4'25February 26, 20269/123 medium, 3 low flags23Call sheet →
Q3'25November 4, 20258/123 medium, 4 low flags40Call sheet →
Disclosure: the 6-item rubric, each scored 0-2, out of 12. Financial quality: flagged indicators by severity. Kept and missed count the prior-quarter promises scored on that call.

Promise Ledger · All Quarters

MarkedStatusPromise
Q2'26Pending"We expect annual margin expansion to resume next year"
Q2 still reports margin contraction; no evidence of resumed expansion yet
Q1'26DeliveredEffective tax rate of 64% for full year 2025
Guided to 75-80% for 2026, showing progression toward normalization
Q1'26ExceededTaiwan next-day delivery expansion
Reached 75% of volume vs. previous 70% geographic coverage disclosure
Q1'26ExceededWOW membership trends stabilizing with churn returning to historical levels
Not only stabilized but 80% of membership decline recovered by end of April
Q1'26DeliveredMuted trends in growth and profitability over next few months with impacts diminishing over course of year
Q1 results consistent with this guidance, seeing sequential monthly improvement
Q1'26PendingDeveloping Offerings losses between $950M-$1B for full year
$329M Q1 loss tracking to guidance, remains on track
Q1'26DeliveredQ1 consolidated constant currency revenue growth in 5% to 10% range
Hit 8% constant currency growth, within guided range
Q4'25PendingProduct Commerce margins to move well past 10%
Currently at 7.7% and declining due to data incident, timeline now uncertain
Q4'25DeliveredContinue to see strong momentum in Taiwan
Triple-digit growth maintained despite data incident impact on other segments
Q4'25ExceededTaiwan rollout of own last mile logistics
Reached 70% geography coverage and 75% volume faster than implied, with no variable cost increase
Q4'25MissedDeveloping Offerings losses of $900M-$950M for 2025
Came in at $995M, at higher end due to Taiwan momentum exceeding expectations
Q4'25MissedConsolidated margins will continue expanding on an annual basis for the foreseeable future
Explicitly abandoned: 'our previous trends of delivering annual consolidated EBITDA margin expansion will be disrupted this year'
Q4'25MissedFull year consolidated growth rates to be roughly 20% constant currency
Delivered 14% constant currency vs 20% guidance due to December data incident
Q3'25DeliveredTaiwan growth driven by repeat customers, not just new customer adds
Confirmed majority of growth from existing customer spend expansion
Q3'25ExceededFree cash flow timing impacts to normalize by end of year
TTM FCF improved to $1.3B from $784M, ahead of normalization timeline
Q3'25DeliveredConsolidated margins expanding annually despite Developing Offerings investment
EBITDA margin +10 bps YoY to 4.5% despite higher Taiwan losses
Q3'25PendingProduct Commerce margins to move 'well past 10%'
Currently at 8.8%, up from 9.0% last quarter but within range of 10% target
Q3'25PendingTaiwan triple-digit growth to be 'even higher in Q3' than Q2
They confirmed continued acceleration but didn't give specific Q3 numbers to verify
Q3'25DeliveredTech-related spend increase would slow down from Q2 levels
OG&A at 27.6% vs 28.3% last quarter, Gaurav confirmed pace of tech investment slowing
Each row is a promise from the prior call, scored against the quarter in "Marked". Kept-promise rate counts resolved promises only; pending is excluded.
Promise-kept rate counts resolved promises only (pending excluded).
Scores, kept-promise rates, and flags on this site reflect the author's opinion, applying a stated methodology to statements management made on public earnings calls. Informational and educational purposes only - not investment advice, a recommendation, or an offer to buy or sell any security. Sources believed reliable but not guaranteed; the author may hold positions in the securities discussed.

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