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Management credibility scorecard

Trade Desk (TTD)

4 quarters tracked (Q3'25 to Q2'26) · latest call August 6, 2026
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93%
Kept of 15 resolved
14
Kept or exceeded
1
Missed
3
Still pending
Share count, 3 yrs/yr · flat

Score History

QuarterCall dateDisclosureFinancial qualityKeptMissed
Q2'26August 6, 20264/122 high, 2 medium, 1 low flags00Call sheet →
Q1'26May 7, 202610/122 medium, 4 low flags40Call sheet →
Q4'25February 25, 20268/121 high, 3 medium, 2 low flags60Call sheet →
Q3'252025-11-066/125 medium, 3 low flags41Call sheet →
Disclosure: the 6-item rubric, each scored 0-2, out of 12. Financial quality: flagged indicators by severity. Kept and missed count the prior-quarter promises scored on that call.

Promise Ledger · All Quarters

MarkedStatusPromise
Q1'26DeliveredHeadcount growth below revenue growth
Reaffirmed commitment and maintained operating discipline
Q1'26DeliveredContinue opportunistic share repurchases
$164M repurchased in Q1, consistent with prior commitment
Q1'26DeliveredFull year 2026 adjusted EBITDA margin approximately in line with 2025
Raised guidance to 'at least 40%' which is above 2025 levels
Q1'26PendingPush forward structural shifts in CTV, retail media and cleaner supply chains
Some partnerships announced but no material revenue impact disclosed
Q1'26ExceededDeepen relationships with largest advertisers through JBPs
Record 45 JBPs in March alone, 55% YoY growth in total count
Q1'26PendingContinue driving performance through Kokai and AI road map
Mentioned agentic partnerships but no concrete product releases or performance metrics
Q4'25DeliveredDeal Desk rolling out globally
Two biggest German SSPs integrated, 35% performance improvement
Q4'25DeliveredJBPs growing significantly faster than non-JBP accounts
JBPs now well over half of business, pipeline doubled
Q4'25DeliveredInternational growth outpacing North America
International grew to 16% vs 13% in Q3
Q4'25DeliveredCTV growing faster than overall business
Maintained throughout 2025 including Q4
Q4'25DeliveredQ4 adj EBITDA ~$375M
Hit ~$400M, beat by $25M with 47% margin
Q4'25DeliveredQ4 2025 revenue at least $840M
Hit $847M, exceeded guide by $7M
Q3'25DeliveredStrengthening leadership team and operational rigor (Q2 2025)
Added new CRO Anders Mortensen, implemented weekly reviews and quarterly operations cadence
Q3'25ExceededOpenPath material spend flowing through platform (Q2 2025)
Grew by 'many hundreds of percentage points' though still no specific volumes
Q3'25ExceededDeal Desk gaining strong traction (Q2 2025)
Now reporting 35% better performance vs Solimar with 20+ publisher integrations
Q3'25DeliveredFull Kokai transition completion (Q2 2025)
85% adoption achieved though not the 100% implied originally
Q3'25MissedInternational growth outpacing North America (Q2 2025)
International mix declined 100bps despite claiming faster growth - either growth differential narrowing or base effect
Q3'25PendingAll clients using Kokai by end of 2025 (Q2 2025)
Now at 85% 'as default experience' with hedged language, timeline appears to be slipping
Each row is a promise from the prior call, scored against the quarter in "Marked". Kept-promise rate counts resolved promises only; pending is excluded.
Promise-kept rate counts resolved promises only (pending excluded).
Scores, kept-promise rates, and flags on this site reflect the author's opinion, applying a stated methodology to statements management made on public earnings calls. Informational and educational purposes only - not investment advice, a recommendation, or an offer to buy or sell any security. Sources believed reliable but not guaranteed; the author may hold positions in the securities discussed.

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