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Management credibility scorecard

Reddit (RDDT)

3 quarters tracked (Q4'25 to Q2'26) · latest call 2026-07-30
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87%
Kept of 15 resolved
13
Kept or exceeded
2
Missed
3
Still pending

Score History

QuarterCall dateDisclosureFinancial qualityKeptMissed
Q2'262026-07-304/122 high, 4 medium, 2 low flags32Call sheet →
Q1'26April 30, 20269/122 medium, 4 low flags50Call sheet →
Q4'25February 5, 20269/121 high, 5 medium, 3 low flags50Call sheet →
Disclosure: the 6-item rubric, each scored 0-2, out of 12. Financial quality: flagged indicators by severity. Kept and missed count the prior-quarter promises scored on that call.

Promise Ledger · All Quarters

MarkedStatusPromise
Q2'26DeliveredLaunch shopping listing ads
Launched in alpha test with multi-advertiser carousel
Q2'26DeliveredContinue 1-3% annual dilution target
Expects 'lower end of 1-3% range' for full year
Q2'26DeliveredLower stock-based comp from high teens to low-to-mid teens % of revenue
At 13% of revenue in Q2, ahead of target
Q2'26PendingExpand Reddit Max beyond beta
Still in 'private beta' with no GA timeline provided
Q2'26MissedConvert weekly users to daily through product improvements
WAUs growing faster than DAUs, conversion getting worse not better
Q2'26MissedReach 100 million US DAUs
US DAUs actually declined sequentially to ~50M, moving away from target
Q1'26DeliveredContinue investing in core business as first capital priority
Added 32 people in Q1, maintained selective hiring in revenue functions
Q1'26DeliveredPhase out logged in/logged out reporting later in 2026
Confirmed stopping disclosure in Q3 2026 as planned
Q1'26PendingMaking Reddit faster across the board remains meaningful opportunity
Still citing performance improvements as major opportunity
Q1'26DeliveredReddit Answers expansion to more languages
Released in 5 new languages as promised
Q1'26DeliveredBot verification and labeling deployment in Q4
Shipped verified profiles in Q4, expanding bot verification
Q1'26DeliveredReddit Max public beta launch in Q1 2026
Launched in early Q1 as promised, showing 17% CPA reduction
Q4'25PendingOnboarding experience improvements
Deployed 'numerous experiments in Q4' but still iterating, no clear completion timeline
Q4'25DeliveredReddit Pro tools for publishers
Launched verified profiles, sync feeds, article tracking, AI-powered community finding
Q4'25DeliveredDynamic Product Ads general availability and scaling
DPA drove strong Black Friday/Cyber Monday performance, 75% ROAS improvement
Q4'25Exceeded40% adjusted EBITDA margin target
Hit 45% in Q4, raised guidance for this metric substantially
Q4'25DeliveredInternational expansion in focus countries
Machine translation in 30 languages, local content framework applied in Australia, Brazil, Germany, France
Q4'25DeliveredReddit Answers integration into core search
They unified the search bars and now handle ~20% of search volume in Answers format
Each row is a promise from the prior call, scored against the quarter in "Marked". Kept-promise rate counts resolved promises only; pending is excluded.
Promise-kept rate counts resolved promises only (pending excluded).
Scores, kept-promise rates, and flags on this site reflect the author's opinion, applying a stated methodology to statements management made on public earnings calls. Informational and educational purposes only - not investment advice, a recommendation, or an offer to buy or sell any security. Sources believed reliable but not guaranteed; the author may hold positions in the securities discussed.

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